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Channel: Diary of a B-to-B Marketer » Trade Show
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Sending a Booth or Tabletop Display into the Field

Since my side of this blogging team is the more practical day-to-day execution of marketing programs and events I thought I would share how I spent my day: How many times have I sent a booth or...

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7 Ways I Use Twitter at Trade Shows

I find that Twitter is great for making personal connections with business partners, customers and prospects at shows. Twitter, not unlike trade shows, is used for brand awareness, introductions and...

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